A high impact, results-driven learning experience featuring groundbreaking business thinker Bill Taylor, retail wizard Chad Harris, urban trendsetter Kimberly Sevilla, and master facilitator Jon Hockman. We'll also pepper the day with examples from your peers who are getting it done in their own New England garden centers.
The best minds in the industry are going to be here. So, bring your toughest questions and be prepared to have your thinking stretched into new arenas.
Practically Radical: Not-So-Crazy Ways to Transform
Your Company, Shake-Up Your Industry &
Challenge Yourself
Bill Taylor
Best selling author & founder of FAST COMPANY magazine
Bill Taylor is an agenda-setting writer who has shaped global conversation about the best ways to compete, innovate and succeed. Bill believes that in an era of hyper-competition and non-stop reinvention, the only way to stand out from the crowd is to stand for something special. In order to be successful in today's marketplace you need to do more than outcompete your competition; you need to redefine the terms of competition and Bill will show you how.
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Chad Harris
The Garden Gates
Metairie, Louisiana
Make Sure You Never Chad Harris' business creedo – "market like a mad man" – has served him well in the roller coaster world of retail sales. Whether at his traditional brick-and-mortar store or via the Internet, Chad is doing an exceptional job of selling outdoor lifestyles! You'll see how when he shares his operational secrets, business know-how, and e-marketing savvy to Make Sure You Never Compete Again! |
Kimberly Sevilla
Rose Red & Lavender
Brooklyn, New York
Reaching A New Kimberly Sevilla knows how to attract today's ever-elusive Millennial. She must – the lion's share of her customers are younger than 30! Learn how Kimberly's worldwide wisdom and creative passion inform her marketing and merchandising strategies. Take a close look at the ways her successful urban garden center instills loyalty, builds community, and makes a difference while reaching a new generation of gardeners. |
Jon Hockman
The d3 Group
Washington, DC
Building Your Back by popular demand, facilitator extraordinaire Jon Hockman, will provide the industrial-strength glue that pulls the entire experience together. He'll make sure you leave the seminar with an action plan to address what matters most to your ongoing success. |
The Northeast's leading horticulture trade
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